Performance marketing for SMEs

Performance marketing, built as one system.

A performance marketing agency for SMEs. We run Meta Ads, Google Ads, and the AI + automation layer that ties them together. Built and run by the same team, end to end.

Book an intro call See how we work
Founder-led delivery Sydney, AU SMEs only
Pipeline · 30 days Live
Return on ad spend
4.2x
↑ 38%
Meta AdsFB · Instagram
184leads
Google AdsSearch · PMax
127leads
AI + AutomationCRM · Nurture · Booking
89booked
Cost per sale $87 · down from $164
ROAS tracked live Every $ · To source
One system Not 4 tabs
Built on the platforms you trust
Meta
Google
GoHighLevel
The stack

Three layers. One loop.

Most agencies run one. We run all three as a single system, with the same team across acquisition, conversion, and follow-up.

01 · Paid Social

Meta Ads

Lead-gen and conversion campaigns built for cost per sale.

Audience research, creative tested weekly, retargeting and lookalike scaling. Pixel and conversion API wired for proper attribution.

  • Campaign structure for cost per sale
  • Weekly creative refresh
  • Retargeting + lookalike scaling
  • Pixel & CAPI setup
02 · Paid Search

Google Ads

Search and Performance Max for high-intent buyers.

Tight keyword research, aggressive negative keyword hygiene, intent-matched landing pages. So clicks turn into customers.

  • Search + Performance Max
  • Keyword & negative management
  • Intent-matched landing pages
  • Conversion tracking & bidding
03 · CRM & AI Automation

CRM & AI Automation

Pipelines, nurture, and AI agents. Where most agencies skip.

Full CRM buildout with pipelines and tags. SMS and email sequences. AI voice and chat that qualify, quote, and book. The layer that makes the rest compound.

  • CRM pipelines & 30+ day nurture
  • AI receptionist & chat agents
  • Missed-call text-back & auto-booking
  • Reporting dashboards
How we work

Measured in sales, not slides.

We agree the number that matters on the intro call. Cost per sale, qualified leads, booked calls, ROAS, whatever ties to revenue. Then you see exactly where we are against it, every week.

1
Target, in writing

Agreed up front, calibrated to your margin, AOV, and ad spend.

7
Day reporting cycle

Weekly report in plain English. Dollars in, dollars out, verdict, next move.

∞
Direct access

Founder-led delivery. WhatsApp the founders directly. No account managers.

Working with Markyn

Trusted by founders.

A snapshot of recent feedback from people we've built with.

My brand is high end and demands a keen eye for detail. After 8 years in business and many developers later, the Markyn team are the only ones I completely trust. Their attention to detail and commitment to quality is hard to find.

Dijana Kocevic
Founder · GIA LUA

Communication was exceptional. The Markyn team consistently showed a proactive approach, swiftly understanding every change we needed. Their responsiveness and adaptability made the entire collaboration seamless.

Darren Lucia
Founder · Rampd

This is our second project with the Markyn team and the experience has been outstanding both times. Professional, cooperative, and patient with every question. They should be at the top of your candidate list.

Laura Craig
Founder · VIVO
How it works

From signed to scaling, in four steps.

From conversation to live system in under 30 days. Then we report, optimise, and scale.

Week 1
01
Strategy call

30 minutes. We look at your spend, your funnel, your numbers. Agree the target on the call.

Month 1
02
Build & install

Pixel, campaigns, CRM pipelines, AI automations, landing pages, tracking. Everything wired.

Month 2+
03
Optimise & scale

Weekly creative refresh, keyword tuning, nurture tweaks. Report every Monday. Scale what works.

Month 4+
04
Month-to-month

After 90 days, rolls month-to-month. Cancel anytime with 30 days notice. No lock-ins.

The fit

We say no more often than yes.

Small roster. Honest filter. Read both before you book the call.

Good fit

You want predictable revenue from paid ads.

  • SME doing $400k to $5M in service, e-commerce, coaching, or consulting
  • Ready to invest in ad spend. Minimum $2k/month, ideally more
  • Want one team running ads, funnel, and follow-up. Not three vendors pointing fingers
  • Prefer accountability over a polished slide deck
Not our fit

You're after a different kind of agency.

  • You want SEO, content, PR, or brand identity
  • You need results in under 30 days. Month 1 is build
  • Your margins don't support paid ads (we'll tell you honestly)
  • You're shopping for the cheapest agency in town
FAQ

Answered up front.

The questions every owner asks before booking. The rest, we cover on the call.

We run the full performance stack for SMEs as a single integrated system, not three separate vendors. That means Meta Ads, Google Ads, and an AI + automation layer underneath, all owned by the same team. Most agencies handle one piece (just ads, or just funnels) and leave the gaps for you to fill in. We close those gaps so the same team owns acquisition, conversion, and follow-up. The result: you can actually see which dollar produced which sale.
Owner-led businesses in local services, e-commerce, coaching, and consulting, typically doing somewhere between $400k and $5M in annual revenue. The shared trait is that paid advertising can reasonably return profit on their unit economics. If your average order value, margin, or sales cycle don't support paid ads, we'll tell you on the call rather than waste either of our time.
Two things, working together. The CRM backbone (built on GoHighLevel) handles pipelines, tags, 30+ day nurture sequences, missed-call text-back, booking flows, and reporting dashboards. The AI layer on top handles the conversations: voice agents that answer calls and qualify leads, chat agents on your website, instant SMS replies, and smart rescheduling. Together they make sure no lead dies at the door and nothing slips between ad click and booked sale.
Technically yes, you can start with one. But in our experience, most SMEs leak revenue at the backend (no follow-up, no nurture, slow response times) far more than at the ad level. If ads are already running with no funnel or follow-up behind them, more ads usually isn't the answer. We'll be straight on the call about what would actually move your numbers, even if it means starting smaller than the full stack.
Pricing varies depending on scope, the layers you need, the complexity of your funnel, and how hands-on the campaigns require us to be. We walk through it on the intro call and put a clear number in writing before anything starts. Ad spend is always paid directly to Meta and Google, never marked up by us, and we'll recommend a starting spend based on what your unit economics can actually support.
90-day minimum to install, tune, and prove the system. After that, it rolls month-to-month and you can cancel with 30 days' notice. No multi-year lock-ins, no auto-renewals you didn't read. Delivery is founder-led from day one, with direct WhatsApp access to us throughout. No account managers in the middle.

Let's talk.

30 minutes. We walk through what you're running, what's working, what's leaking, and whether we're a fit.

Book an intro call WhatsApp us
30 minutes · No deck · Founder-led